Sensory Overload

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Having grown up with a father who worked in the music industry for over 40 years, I’ve been extremely fortunate to have attended some absolutely incredible concerts through the years…U2’s “Elevation,” Peter Gabriel’s “Secret World” and Pink Floyd’s “Division Bell” tours all come to mind.

That is until Saturday evening, June 23, 2012 at the American Airlines Center in Dallas. Coldplay. “Mylo Xyloto” tour stop. A performance from which nearly all others will now be judged.

For those who have witnessed this tour to this point, I don’t need to tell you. From start to finish, to phrase it best, “complete and utter sensory overload.” Through the gates, each attendee is handed a seemingly simple, colored wristband emblazoned with the Coldplay and Twitter logos. Little did we know, at that point, these wristbands would “become the show.”

Aside from the huge inflated orbs bouncing throughout the arena, slick laser and day glow lighting and the millions of neon-colored tissue paper butterflies scattered throughout the crowd like a snowstorm, the wristbands proved to be pure marketing genius: wristbands that are lit up throughout many of Coldplay’s greatest hits and new tunes off the latest album. A spectacle. A show. A visual feast.

Having seen Chris Martin and the boys on prior tours, I can vouch for the fact that they never disappoint. Always bigger, better, bolder. This performance, however, is one that I won’t ever forget and might, very well, top my list. Needless to say, if you get the chance, do what you can to catch’em on the Mylo Xyloto tour circuit. They’ll rock your world!

Coldplay – Mylo Xyloto Tour
www.coldplay.com

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